Adrenalys is a successful business development program running in Quebec that has just expanded to Ontario. The program’s goal is to help medium-sized businesses successfully grow by offering qaccess to professional, banking and financial services. Adrenalys partners top tier companies each of their categories and can offer advice to companies to help them grow. Adrenalys partners are:

  • Scotiabank
  • Roynat Capital
  • MNP LLP
  • Proaction International
  • Finalta Capital
  • Borden Ladner Gervais
  • L&C Strategic Advisory Consultants (that’s us!)

The program has been incredibly valuable for participants so far. Companies need to apply and applications are rigorously scrutinized by the impressive advisory council. Minimum requirements for application are that a company must be in business for at least 5 years and have annual revenues of $10 million, be headquartered in Ontario and 51% Canadian-owned. There are three other requirements for a company (from the website):

  1. A winning attitude (Members are expected to be open to the Adrenalys team and their suggestions. They are not obligated to change bankers, accountants, lawyers, tax specialists or advisors, and they will not receive undue pressure to implement suggestions.)
  2. Commit 2 years (Adrenalys is dedicated to long-term sustainable growth. That’s why we ask our members to join us for two years. That’s the amount of time it will take to analyze the business; make the changes and measure results.)
  3. Provide a small investment (A 2-year membership costs $15,000 and covers: • CEO Council membership with quarterly meetings • Participation in a variety of events and activities geared to the C-suite • A business diagnostic (to better pinpoint the business’s needs and allow the Adrenalys team to propose relevant lines of approach) • Champion communications)

In return, companies receive the following benefits:

  • A CEO Council of peers where trends and issues can be discussed confidentially
  • A tailored suite of professional and financing services offered by the Adrenalys Partners
  • $6-7M in pro-bono or reduced fees services from the Adrenalys Partners (shared among the members)
  • Up to $350 million in dedicated funds for growth initiatives in financing and funding
  • Visibility as an exceptional company

If you think your company is ready to advance to the next level, apply today. The deadline for this round is June 9th, 2017.

For more information, visit the Adrenalys website, or reach me at kjoy@landcadvisors.com to discuss.